Maya Research: The Business of Culture I 2026 I Download Now
5 stars I Gartner Award Vendor
Be known for your culture
Your guide to the Culture 100 Awards: Australia
Flick through tabs: Apply, Categories, Vision, Community, FAQ's, and Guides here
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The Culture 100 Award is a different kind of award, certifying the most thriving Australian companies to work for. We’re not here for the industry giants. We’re here for real companies aspiring to build better cultures. What started as a simple idea has grown into one of the worlds most connected communities of People Leaders, teams, and investors.
Entries for 2026 are open to Australian companies of all sizes. If you’re a company proud of the culture you're aspiring to create, you’ll find a category that will help you stand out and be known for your culture.
Award Vendor by
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Certified by Maya: Top 100 Most Thriving Places to Work
We lost faith in awards.
So, we built a new one
We felt awards started to lack real value and trust. They seemed to be here one day and forgotten the next, and had lost the authority and attention the winners had hoped for.
So, we built a new one. Created by over 1,000 People leaders and turned into one of the most connected People & Talent communities today.
Aspiring cultures needed a stand out recognition.
Culture 100 started out with the belief of reimagining what an award should be. It should be totally transparent, clean, story-driven, and content-heavy.
It should feel like a tribe, all moving together in the same direction, and most importantly, it should deliver exceptional value in exposure and credibility to awardees for more than just a day.
The mission? What would the most impactful culture award in the world look like?
FEATURED IN
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Get to know Culture 100
What can Culture 100 do for you?
12 months of culture certification, global exposure, transparent credibility, and a community of People leaders that help you stand out, and solve your biggest problems.
Exposure, Increased Trust, and Real Community.
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Stand out and be known for your culture
Winning is just the beginning. We're here to help passionate companies stand out for their culture with 2 key pillars: Huge Exposure, and Real Community.
Exposure
12 months of storytelling, impact, and recognition.
Introducing the Content Hub. A 12-month, story-led campaign that brings each company’s culture to life through a packed content calendar featuring a variety of initiatives.
4 spotlight features inside Maya, and Nielsen. ( 1.5m readers)
Studio and remote filming for company leaders and employees
Featured in Major Press publications
Guest Appearance on the Breakthrough Culture Show and Podcast
12 month social media campaign from Maya, Nielsen, and the 1,000+ People Community
A filmed panel where judges reveal why you were chosen
Community
How do we turn an award into a community of real value?
We’re investing in the right things - creating a safe space to learn and share, producing deep research and playbooks, and hosting events that feel relevant. It’s relaxed, it’s fresh, and there’s no pressure to show up as “your best self.” In short, it’s a carefully crafted online and offline home for everything related to company culture building.
Online community for winning companies only. Ask your questions.
1,000+ People Leaders who are there to guide and root for you.
(Growing fast!!)
Monthly events & workshops for company leaders and employees
The 100 Lab: Our research and data on what works and what doesn't from winning companies.
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“Almost all business awards lost their meaning, they’re built on hype instead of trust. With Culture 100, we’re creating the most impactful award imaginable.”
Aileen Riley, Head of People WePeople.com
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FEATURED IN
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Start your application
Culture 100 is free to apply for all companies.
Award fee due for the 100 winning companies only. No card needed.
Application Deadline: Closed
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Open to all Australian companies
Culture 100 is for companies that aspire to build a culture they’re proud of. Your culture doesn’t need to be flawless today....what matters is the commitment to keep improving.
C100 celebrates companies on a never-ending journey to build a workplace where people genuinely feel they can thrive.
Free to apply I A$1,850 award fee for winning companies only
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Enterprise Edition: 5,000+ employees
The Enterprise Edition is for companies building culture at scale. C100 Enterprise celebrates large scale global teams that stay connected and create workplaces where people feel part of something bigger, no matter where they are in the world.
Free to apply I A$5,850 award fee for winning companies only
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What is an award fee?
Applying is completely free, so you can apply without any risk or cost, even if you do not win. The award fee only applies to the 100 winning companies.
The award fee powers everything that comes after. The content, press, and all media kits that support winners for the entire 12 months. It is the only fee ever due, with no hidden costs or surprises. We truly believe it’s a nominal fee in terms of value, and together with the panel and Nielsen, we have worked hard to keep the cost as low as possible without losing the impact the award and certification bring to winning companies.
What do winners receive?
Every winner gets a full digital media kit with an interactive award badge, 'Culture Certified' assets, and a custom announcement video. You'll be featured in a four-part spotlight series covering your company, your culture, and why you were selected, shared with our audience of over one million readers. We'll film with your team (in our studios or remotely) to bring your culture to life.
With C100 featured in major press and 12 months of social campaigns, C100 winners will be known for their culture. You'll also receive endorsements from our people leaders, access to four exclusive events, and an intimate winner community to share, learn, and grow together.
Everything is included in the award fee with no extra costs.
What is 'Culture Certified'?
Culture Certified is our independent, third party certification of your company culture, backed by 1,000s of people, talent, and culture leaders who care deeply about bringing thriving workplaces to the front. It's not for industry giants, so called "perfect cultures", and it's not for vanity metrics. We're here for real companies who aspire to create a culture they're proud of.
Each C100 winner gets their own Culture Certified badge which links to their own award URL, highlights the award win, panel, and methodology.
Building culture is hard, and it's ever evolving. C100 and the Culture Certified movement make it easier for people to discover the companies that care about their people. Each culture is unique, and not one culture is perfect. C100 exists to recognize and amplify the ones that strive to build a workplace where their people can thrive.
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