5 stars I Gartner Award Vendor

Be known for your culture

Your guide to the Culture 100 Awards

Applications closed

Flick through tabs: Apply, Categories, Vision, Community, FAQ's, and Guides here

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The Culture 100 Award is a different kind of award recognising the most thriving companies to work for. We’re not here for the industry giants. We’re here for real companies aspiring to build better cultures. What started as a simple idea has grown into one of the most connected communities of People Leaders, teams, and investors in the UK.

Entries for 2025 are open to UK companies of all sizes. If you’re a company proud of the culture you're aspiring to create, you’ll find a category that will help you stand out and be known for your culture.

Award Vendor by

Workplace Culture Awards for companies that are proud of their people.

100% VALUE. 0% COMPROMISE

We lost faith in awards.
So, we built a new one

We felt awards started to lack real value and trust. They seemed to be here one day and forgotten the next, and had lost the authority and attention the winners had hoped for.

So, we built a new one. Created by over 1,000 People leaders and turned into one of the most connected People & Talent communities in the UK.

Aspiring cultures needed a stand out recognition.

Culture 100 started out with the belief of reimagining what an award should be. It should be totally transparent, clean, story-driven, and content-heavy.

It should feel like a tribe, all moving together in the same direction, and most importantly, it should deliver exceptional value in exposure and credibility to awardees for more than just a day.

The mission? What would the most impactful culture award in the world look like?

FEATURED IN

Get to know Culture 100

What can Culture 100 do for you?

12 months of global exposure, transparent credibility, and a community of People leaders that help you stand out, and solve your biggest problems.

Exposure, Increased Trust, and Real Community.

Stand out and be known for your culture

Winning is just the beginning. We're here to help passionate companies stand out for their culture with 2 key pillars: Huge Exposure, and Real Community.

Exposure

12 months of storytelling, impact, and recognition.

Introducing the Content Hub. A 12-month, story-led campaign that brings each company’s culture to life through a packed content calendar featuring a variety of initiatives.

4 spotlight features inside Maya, and Nielsen. ( 1.5m readers)

Studio and remote filming for company leaders and employees

Featured in Major Press publications

Guest Appearance on the Breakthrough Culture Show and Podcast

12 month social media campaign from Maya, Nielsen, and the 500+ People Community

A filmed panel where judges reveal why you were chosen

Community

How do we turn an award into a community of real value?

We’re investing in the right things - creating a safe space to learn and share, producing deep research and playbooks, and hosting events that feel relevant. It’s relaxed, it’s fresh, and there’s no pressure to show up as “your best self.” In short, it’s a carefully crafted online and offline home for everything related to company culture building.

Online community for winning companies only. Ask your questions.

1,000+ People Leaders who are there to guide and root for you.
(Growing fast!!)

Monthly events & workshops for company leaders and employees

The 100 Lab: Our research and data on what works and what doesn't from winning companies.

Recognition, on your terms

No Commitment. Opt in or out of any initiatives that suit you. No commitment needed.

Lean on Culture 100 only when you want to, and on your terms. This is how community should be.

Go to the community tab

“Almost all business awards lost their meaning, they’re built on hype instead of trust. With Culture 100, we’re creating the most impactful award imaginable.”

Aileen Riley, Head of People WePeople.com

FEATURED IN

Meet the panel

“We see Culture 100 as a space for progress, lifting up companies that are making a real difference for their people.”

DANNIE HANSON, VP GLOBAL RECRUITMENT NIELSEN

Aileen Riley
Head of People
WePeople

Lesley Scott
Global Talent
Accenture Vision Fund

Tom Rivett
Founder
People Optimism

Leslie Hurley
VP People
Brilliant.org

Simmy Kramer
CEO
Talent Now

Irin Son
People Experience
Angel.co

Ash Acharya
Co Founder
Heights

Jim Cherubim
HR Lead
Major Players

Althea Gordon
CEO & Founder
CornerStone

Brian Kerekes
President
The Search Foundation

"This is my home for all things culture and people. Discovering new innovations, and how to solve the problems I’m working on!”

Julien Tremblin, General Manager TerraCycle

How do we turn an award into a real community?

We’re investing in the right things - creating a safe space to learn and share, producing deep research and playbooks, and hosting events that feel relevant. It’s relaxed, it’s fresh, and there’s no pressure to show up as “your best self.”

In short, it’s a carefully crafted online and offline home for everything related to company culture building.

1,000+ People Leaders who are there to guide and root for you.
(Growing fast!!)

Online community for winning companies only. Ask your questions.

The 100 Lab: Our research and data on what works and what doesn't from winning companies.

Monthly events & workshops for company leaders and employees

2025

How to apply and next steps

Applying has been made easy. We have all filled out lengthy forms which resulted in silence. The application process is designed by the Culture 100 community with you in mind, so you can make your initial application in minutes, without risking all your time and effort.

Free online application

Applications are now closed.

Panel Introduction

If we need any additional details or insights, a member of our panel will reach out to you directly. You’re also welcome to take part in the optional employee survey if you wish.

Shortlisted companies are invited to a final stage

To avoid lengthy initial applications, we only invite shortlisted companies to enter the final stage - 3 additional specific questions for your company.

Published dates

Culture 100 winners will be notified in December, 2025.

Have questions?

How to make your application stand out

To make your application stand out, don’t just tell us about your success to date, share the heart and personality behind your company and culture.

We want to feel why your employees matter to you and what it means to your leadership to build a workplace you’re all proud of. Show us what success looks like to you, and why your culture sits at the heart of your company.

When is the deadline to apply?

Applications are now closed.

What does it mean to be shortlisted in stage 3?

For stage 3, should the panel place you on the shortlist, they will reach out to you for more information ( 3 further questions. ) This way, you can then spend more time on providing detailed insights into your company, knowing you have a stronger change of being accepted and not applying in the dark with lengthy applications in stage 1.

This sounds great, is it really free to apply?

Yes, applying is free. Should your company be fortunate enough win the award, there is a nominal fee involved. However, this fee is only applicable if you're selected, allowing you to apply without any risk.

We do not pay for awards, how is this different?

We completely get that, and a company can not pay to win The Culture 100 Award.

We want all worthy companies to be given the opportunity. This is why we have made the cost for the award fee nominal, whilst also receiving vast content creation and exposure. We worked tirelessly alongside our community, and Nielsen to reduce the cost of the award fee without compromising on what was important for the movement. See more below.

Do we have to be involved in all content creation, communities and events?

Absolutely not. You maintain full control over which assets you wish to receive and participate in. There are no obligations or additional fees associated with content creation, media, endorsements, or reports.

Is everything stated included in the admin fee, or is there more to pay later down the line?

Every aspect mentioned is covered by the award fee, with no hidden or extra charges whatsoever. The award fee is the sole cost involved.

How are the winners decided?

Maya editors, and our Panel will review every application, selecting winners based on your online application, further questions, and, where relevant, your additional material and surveys. We pride ourselves on a selection process that is transparent, rigorous, and fair. Here's how we ensure the credibility and integrity:

Clear Criteria and Process: We provide a detailed outline of the criteria and steps involved in selecting our winners. Each application is thoroughly reviewed to ensure it meets our high standards of excellence in company culture.

Expert and Independent Evaluation: Our selection process involves reputable industry experts and independent auditors who bring their unbiased perspectives and extensive experience. Their involvement guarantees that every decision is fair and well-informed. In addition, our final shortlisted selection processed takes place in-person and is filmed to show the 'behind-the-scenes' decision making process. This filmed process will also be used as part of Culture 100 Media coverage.

Will we recieve feedback on our application?

We value every company's effort in participating in the awards. For those that make it to Stage 3, we provide detailed feedback on your application. This feedback includes insights and recommendations to help improve your and strengthen future applications.

Stand out for your culture

Recognising culture is important, but it’s only the first step. The C100 pledge is to promote companies like never before. We believe you should demand more from your awards and recognitions, and ensure you stand out for the long term, not just for one day.

All Value. No BS.

With a 1,000+ strong community of People & Talent Leaders, together, we’re building the most trusted, transparent, and celebrated award for workplace culture.

2025

A recognition designed by People leaders who don’t like awards. Why? To make companies building thriving workplace cultures the most celebrated in the world.

We lost faith in awards.
So, we built a new one

We felt awards started to lack real value and trust. They seemed to be here one day and forgotten the next, and had lost the authority and attention the winners had hoped for.

So, we built a new one. Created by over 1,000 People leaders and turned into one of the largest People & Talent communities in the UK.

Aspiring cultures needed a stand out recognition.

Culture 100 started out with the belief of reimagining what an award should be. It should be totally transparent, clean, story-driven, and content-heavy.

It should feel like a tribe, all moving together in the same direction, and most importantly, it should deliver exceptional value in exposure and credibility to awardees for more than just a day.

The mission? What would the most impactful culture award in the world look like?

Go behind-the-scenes.

Meet the panel for an exclusive behind-the-scenes look at the selection process, with filmed judging sessions turned into a documentary-style experience.

Discover the methodology and criteria they use to identify what makes a truly impactful company.

Built for
progress

All great movements, products, and companies start with a burning question. Ours was simple: What would the most impactful culture award in the world look like?

Transparent. Trusted. Impactful.

Not just for one day.

About
Maya

Masterclass content & analytics for building exceptional companies.

Maya is a leading global media brand and culture analytics platform with over 1M monthly readers, producing premium company-building content, resources, data, and community for People & Talent leaders worldwide.

Nielsen is a global consulting firm and leader in audience and employee measurement, data and analytics, shaping the future of workplaces and consumer trends.

About
Nielsen

Powering a better future

Meet the panel

“We see Culture 100 as a space for progress, lifting up companies that are making a real difference for their people.”

DANNIE HANSON, VP GLOBAL RECRUITMENT NIELSEN

Aileen Riley
Head of People
WePeople

Lesley Scott
Global Talent
Accenture Vision Fund

Tom Rivett
Founder
People Optimism

Leslie Hurley
VP People
Brilliant.org

Simmy Kramer
CEO
Talent Now

Irin Son
People Experience
Angel.co

Ash Acharya
Co Founder
Heights

Jim Cherubim
HR Lead
Major Players

Althea Gordon
CEO & Founder
CornerStone

Brian Kerekes
President
The Search Foundation

FEATURED IN

A chance to learn what's happening in culture right now

Our events and workshops are intentionally small and designed just for our winners. These aren’t major global conferences or industry showcases. They’re hands-on gatherings built for companies that care deeply about their people and want to keep getting better.

We’re also not made for the industry giants, we’re here for teams of every size who see culture as a never-ending journey. We know how hard it is to get culture right and how much attention it takes. Our events are here to make that journey a little easier, and a lot more fun!! We learn together, share openly, and turn ideas into real-world action.

How it works

Four flagship events per year

Our biggest two-day gatherings for all C100 winners.

Monthly core sessions and meet-ups

You will be added into a core group of C100 winners based on your company size. Where each month we set up in-person and online meet ups. Every session is designed to chat all things culture and answer the real questions culture builders actually face. Questions like: How do you keep culture strong while scaling fast? What does meaningful leadership look like right now? How do you measure if your culture is really working?

Your pace, your choice

Take part as much or as little as you like. Across the in-person meet-ups, flagship events, and our online community.

All community and content initiatives are fully included in the award fee. There are no extra costs to attend events or meet-ups.

Culture doesn’t need to be built alone

There needed to be a carefully put together and trusted group where you can swap ideas, solve real challenges, and connect with others who care about building workplaces that truly thrive. You’ll meet people who’ve been there before, share playbooks that actually work, and walk away with ideas you can use right away.

Complete your application here

Select the category for your company size that will help you be known for your culture.

Explore all tabs and learn more here >

Award Vendor by

APLY

Start your application

Culture 100 is free to apply for all companies.

Award fee due for the 100 winning companies only. No card needed.

Application Deadline: Closed

Culture 100 is for companies that aspire to build a culture they’re proud of. Your culture doesn’t need to be flawless today....what matters is the commitment to keep improving.

C100 celebrates companies on a never-ending journey to build a workplace where people genuinely feel they can thrive.

Applications closed

The Enterprise Edition is for companies building culture at scale. C100 Enterprise celebrates large scale global teams that stay connected and create workplaces where people feel part of something bigger, no matter where they are in the world.

Applications closed

What is an award fee?

Applying is completely free, so you can put your company forward with zero risk and no cost, even if you don’t win. The award fee only applies to the 100 winning companies.

Our panel, who’ve entered countless awards themselves, wanted to remove the usual risk for companies. No one should have to pay just to have their entry go nowhere.

The award fee helps power everything that comes after. The content, major press, and all media kits that support the winners for the entire 12 months. It’s the only fee ever due, with no hidden costs or surprises down the line. We truly believe it’s a nominal fee in terms of value, and together with the panel and Nielsen, we’ve worked tirelessly to keep the cost as low as possible without losing the impact the award brings to winning companies.

We look forward to learning about your culture

Take a moment to explore all the tabs to discover more about the community and what’s on offer with Culture 100.

Take me to the tabs

APPLICATIONS CLOSED

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5 Martin Pl, Sydney NSW 2000, Australia

Get Research

5 stars I Gartner Award Vendor

Be known for your culture

Your guide to the Culture 100 Awards

Flick through tabs: Apply, Categories, Vision, Community, FAQ's, and Guides here

Award Vendor by

Workplace Culture Awards for companies that are proud of their people.

100% VALUE. 0% COMPROMISE

We lost faith in awards. So, we built a new one

Aspiring cultures needed a stand out recognition.

FEATURED IN

Get to know Culture 100

What can Culture 100 do for you?

12 months of global exposure, transparent credibility, and a community of People leaders that help you stand out, and solve your biggest problems. Exposure, Increased Trust, and Real Community.

Stand out and be known for your culture

Winning is just the beginning. We're here to help passionate companies stand out for their culture with 2 key pillars: Huge Exposure, and Real Community.

Exposure

12 months of storytelling, impact, and recognition.

Introducing the Content Hub. A 12-month, story-led campaign that brings each company’s culture to life through a packed content calendar featuring a variety of initiatives.

4 spotlight features inside Maya, and Nielsen. ( 1.5m readers)

Studio and remote filming for company leaders and employees

Featured in Major Press publications

Guest Appearance on the Breakthrough Culture Show and Podcast

12 month social media campaign from Maya, Nielsen, and the 500+ People Community

A filmed panel where judges reveal why you were chosen

Community

How do we turn an award into a community of real value?

Online community for winning companies only. Ask your questions.

1,000+ People Leaders who are there to guide and root for you. (Growing fast!!)

Monthly events & workshops for company leaders and employees

The 100 Lab: Our research and data on what works and what doesn't from winning companies.

Recognition, on your terms

No Commitment. Opt in or out of any initiatives that suit you. No commitment needed. Lean on Culture 100 only when you want to, and on your terms. This is how community should be.

“Almost all business awards lost their meaning, they’re built on hype instead of trust. With Culture 100, we’re creating the most impactful award imaginable.”

Aileen Riley, Head of People WePeople.com

FEATURED IN

Complete your application here

Select the category for your company size that will help you be known for your culture.

Award Vendor by

Start your application

Culture 100 is free to apply for all companies.

Award fee due for the 100 winning companies only. No card needed.

Application Deadline: Closed

Culture 100 is for companies that aspire to build a culture they’re proud of. Your culture doesn’t need to be flawless today....what matters is the commitment to keep improving. C100 celebrates companies on a never-ending journey to build a workplace where people genuinely feel they can thrive.

The Enterprise Edition is for companies building culture at scale. C100 Enterprise celebrates large scale global teams that stay connected and create workplaces where people feel part of something bigger, no matter where they are in the world.

What is an award fee?

We look forward to learning about your culture

Take a moment to explore all the tabs to discover more about the community and what’s on offer with Culture 100.

We lost faith in awards.
So, we built a new one

12 months of global exposure, transparent credibility, and a community of People leaders that help you stand out, and solve your biggest problems.

Exposure, Increased Trust, and Real Community.

1,000+ People Leaders who are there to guide and root for you.
(Growing fast!!)

No Commitment. Opt in or out of any initiatives that suit you. No commitment needed.

Lean on Culture 100 only when you want to, and on your terms. This is how community should be.